The new social standard

World leading social media training, coaching, and management that
turns heads and stops thumbs

Make your next move count

Social media expertise trusted by some of the
world’s most beloved brands

Customised coaching, from startups to
global businesses

Providing coaching, training, strategy, and execution services



Build a bespoke coaching package. Find the right coaching approach for your team, whether it's 1:1 sessions, large-scale training, or regular consultations.

  • Avoid the cost of hiring a full-time senior social media manager
  • Upskill your teams in a way that works for them
  • Gain strategic direction and expert leadership on a flexible basis

Book a call to get started
1:1 Strategy Intensive

1:1 Strategy Intensive

Spend an hour with the SMC founder for a personalised consultation on your current social strategy. Review and re-strategise on the spot, then reconvene in a month to analyse the data and continue refining your strategy.

  • Receive tailored, expert advice specific to your brand
  • Improve your social media strategy with data-driven insights
  • Benefit from ongoing support and strategic adjustments

Book a call to get started
Social Media Management

Social Media Management

Save time and leave the copywriting, content creation, and creator management to the experts. Our dedicated social media team can manage it all, so you don’t have to.

  • Get a full team of social media experts for the price of one hire
  • Ensure cohesive strategy and execution across all social media channels
  • Access top quality content creation, copywriting, and creator management

Book a call to get started


Don't just take our word for it

We’ve been working with Em and the team for little over a year now and have been blown away by their service and results. Couldn’t be happier to be part of the TSMC community :)

Josh Robbo
Garden Street Gin Club - Social Media Management

I absolutely love working with The Social Media Coach crew. They are so knowledgeable, friendly, and easy to work with. It’s great having them as part of our team

Anna Heinrich
INTI WELLNESS - Social Media Management

Em and her team are simply the best to work with! Strategic, smart, creative and super organised…pushing for great results. And fun at the same time. An amazing combination!

Loane Avenell
ShareTea - Social Media Management

Emily and her team know their stuff! A joy to work with, organised, efficient, and they deliver. Highly recommend

About Time We Met Wellbeing Skincare - Social Media Management

Em is amazing with all things social. Her knowledge and recommendations are second to none. She is also such a gem of a human that she is a dream to work with. No question is too big or small for this gal and her team!!!

Shae Boyer

Have followed Em for a long time from LinkedIn & Social Media and she is the queen and guru of the industry! Wouldn’t go to anyone else and couldn’t recommend her enough!

Madeline Troth

Learnt more about social media marketing in a short AMA with Em than 4 years of marketing at university. She was very open with the knowledge she has accumulated from the 11 years of experience she has and offered some short term and long term actionable advice

Milo Pinckney

I had a great session with Emily! Emily has bounds of knowledge of the Social Media space and was able to pass it on in a very eloquent, easy to understand way. We’ve been able to go away and implement her strategies & suggestions and have experienced immediate rewards. I highly recommend Emily as a coach!

Tom Carr

On a mission to provide straightforward, transparent coaching and training for every type of team and brand

Say hello to Em-Rose

On a mission to provide straightforward, transparent coaching and training for every type of team and brand

Like all good stories, Em-Rose’s begins with the Teletubbies, and a dog walking business. Raised by the creative mind behind the worldwide technicolour phenomenon, Em-Rose learned at a young age that creative industries came with a unique set of challenges and opportunities. She started her social media journey on Instagram, advertising her dog walking business. She quickly realised her passions lay with posting more than paws, and transitioned into a professional life of social media management.

After a decade of social leadership experience with some of the world’s biggest brands, Em-Rose launched The Social Media Coach to redefine how social media is done. Having been a founder, and a senior-level social talent, she understands the unique challenges and pressures of the industry.

Her goal is to provide straightforward, transparent coaching and training for every type of team and brand, leveraging and sharing her expertise to help businesses succeed.

Tune into the TSMC Podcast


Tune into the TSMC Podcast

Your go-to resource for the latest trends and tools to elevate your social media game. Join Em-Rose as she chats with successful professionals in the industry, sharing advice,  strategies, insights, and ideas that work. Season 3 is coming soon.

Book an AMA session


Book an AMA session

Turn curiosity into clarity through a complimentary Ask Me Anything chat with Em-Rose. Ask your burning questions, get honest feedback, and receive practical advice to improve your social media strategy instantly.

Book an appearance

Emily-Rose Hills

TSMC, Founder

Book an appearance

Interested in having TSMC founder Em-Rose speak at your event or on your podcast? Let’s make it happen.
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  • Team Training
  • Masterclass Sessions
  • Corporate or Academic Speaking Events
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