The new social standard
World leading social media training, coaching, and management thatturns heads and stops thumbs
Make your next move count
Social media expertise trusted by some of theworld’s most beloved brands
























Customised coaching, from startups toglobal businesses
Providing coaching, training, strategy, and execution services

Strategic Foundations
Coaching only - $499/week Built for brands that already have an internal team in place but need expert strategic guidance, structure, and support to keep social efforts aligned and effective. You’ll receive weekly 1:1 coaching with the SMC founder to review performance, refine your direction, and stay accountable. This is a lightweight, high-impact option that delivers clarity without complexity.
- Weekly 1:1 coaching sessions tailored to your brand
- Actionable feedback to improve your content, strategy, and performance
- Support to optimise your existing team’s efforts using real-time data and insights
Ideal for marketers who want strategic direction but have resources to implement
Book a call to get started
Co-Pilot Support
Coaching + 5 hours execution - $1,499/week You lead the vision, we help fly the plane. Co-Pilot Support is designed for brands who want to stay involved in their strategy but need trusted support to help bring it to life. You’ll receive weekly coaching with the SMC founder plus 5 hours of execution handled by our expert team, whether that’s content creation, community management, reporting, or campaign implementation. We plug into your brand and deliver where you need it most.
- Strategic direction combined with tactical support
- Done-for-you help with content, captions, engagement, or campaign rollout
- Flexibility to shift focus and strategy as your needs evolve
Perfect for growing brands that need extra hands on deck, without hiring internally.
Book a call to get started
Full Flight Management
Coaching + 10 hours execution - $2,499/week Your full-service social team, without the risk or cost of hiring in-house. This package combines high-level strategy with done-for-you execution, so you can grow fast and show up consistently.Perfect for businesses without an internal social team, this offering provides senior-level support without the commitment of long-term hires. It’s ideal for those needing expert help to scale their presence and convert more effectively.
- Weekly 1:1 coaching with the SMC founder
- 10 hours execution from our expert team, without the need for hiring, training, or onboarding
- Strategy, content, community - fully managed by our expert team
Our Guarantee: We’ll beat your previous organic growth—or refund one month.*
Book a call to get startedReviews
Don't just take our word for it
Say hello to Em-Rose
On a mission to provide straightforward, transparent coaching and training for every type of team and brand
Like all good stories, Em-Rose’s begins with the Teletubbies, and a dog walking business. Raised by the creative mind behind the worldwide technicolour phenomenon, Em-Rose learned at a young age that creative industries came with a unique set of challenges and opportunities. She started her social media journey on Instagram, advertising her dog walking business. She quickly realised her passions lay with posting more than paws, and transitioned into a professional life of social media management.
After a decade of social leadership experience with some of the world’s biggest brands, Em-Rose launched The Social Media Coach to redefine how social media is done. Having been a founder, and a senior-level social talent, she understands the unique challenges and pressures of the industry.
Her goal is to provide straightforward, transparent coaching and training for every type of team and brand, leveraging and sharing her expertise to help businesses succeed.

LISTEN IN
Tune into the TSMC Podcast
Your go-to resource for the latest trends and tools to elevate your social media game. Join Em-Rose as she chats with successful professionals in the industry, sharing advice, strategies, insights, and ideas that work. Season 3 is coming soon.

TURN UP
Book an AMA session
Turn curiosity into clarity through a complimentary Ask Me Anything chat with Em-Rose. Ask your burning questions, get honest feedback, and receive practical advice to improve your social media strategy instantly.